Refund Policy

Our Website Assessment, SEO Assessment, Comprehensive SEO Audit, Technical SEO Examination and optional add-ons are customized digital services prepared for the website and business context submitted by the customer. This policy explains how cancellation, refund, and order concerns are handled.

Free checks and scope requests

Free website size checks and scope requests do not take payment. A paid engagement begins only after scope is confirmed and the customer completes checkout.

Before audit work begins

If you placed an order in error or want to request cancellation, contact us as soon as possible at hello@secondopinionseo.com. If customized assessment work has not begun, we will review the request and, where appropriate, cancel and refund the unfulfilled service.

After assessment work begins

Once customized analysis or report preparation has begun, refund requests are reviewed based on the circumstances, the work already performed, and the portion of the purchased service that remains unfulfilled. Starting work does not prevent us from correcting a billing or fulfillment error.

After delivery

Because completed assessments and action plans are customized digital deliverables, a completed and delivered service is generally not refundable solely because the customer changes plans, chooses not to implement the recommendations, or disagrees with a finding. If you believe the delivered service materially differs from what you purchased, contact us so we can review the concern and determine an appropriate resolution.

Optional add-ons

The Competitor Visibility Add-On and 90-Day Search Visibility Action Plan are subject to this policy unless different refund terms are expressly shown with the offer. If an optional item has not been started or fulfilled, we will consider a cancellation request separately from the base assessment where the order structure permits it.

Duplicate charges and billing errors

If you believe you were charged more than once, charged an incorrect amount, or billed for an item you did not select, contact us promptly. We will review the order and correct verified billing errors.

Access or delivery problems

If you cannot access a delivered report, receive the wrong deliverable, or believe a purchased item was not provided, contact us so we can investigate and correct the issue where appropriate.

Payment disputes

Please contact us first if you believe there is a billing or fulfillment problem. This gives us an opportunity to identify the order and address the issue promptly. This request does not limit any rights you may have through your payment provider or under applicable law.

How to request help

Email hello@secondopinionseo.com with the email address used for the order and, if available, the order number. Do not send payment card numbers by email.